Almarai’s Value chain
value chain analysis
Complete a value chain analysis of the organization you are currently with or you can choose an organization from Kingdom of Saudi Arabia.
For this assignment, complete the following:
- Explain the concept of value chain. Identify and discuss value chain strategies in your present organization or any organization of your choice is Kingdom of Saudi Arabia.
- Explain why the value chain of your choice may or may not deliver the value expected.
- Define how the organization of your choice might guarantee success in that area of value chain.
Your well-written paper should meet the following requirements:
- Be 4 pages in length, which does not include the required title page or reference page, which are never a part of the content minimum requirements.
- Use academic writing standards and APA style guidelines.
- Support your submission with material concepts, principles, and theories from the textbook and at 4 two scholarly, peer-reviewed journal articles unless the assignment calls for more
answer preview
Introduction
Almarai is undoubtedly the largest single daily company in the whole of Middle East. The company was founded in 1977 in the Kingdom of Saudi Arabia through a vertical integration with Alastair McGuckian which is an agro-food company based in Ireland (Pendleton, 2013).Almarai absorbed Western Bakeries based in Jeddah in 2007 and hence entered the bakery industry. The company also acquired Hail Agricultural Development Company (HADCO) in 2009 hence entering the poultry industry with a bang leading to its launch of the Alyoum. IN 2009, too, it partnered up with PepsiCo on the International Dairy and Juice (IDJ) Company which marked one of its greatest geographical expansions. Almarai did not stop there for in 2010 it initiated the construction an infant nutrition plant at Al Kharj, which was the first of its kind in the Middle East……………………………..words 1206